Overview
iExcel is a boutique growth marketing, RevOps, and demand generation agency headquartered in Washington, DC. We specialize in building, optimizing, and scaling end-to-end acquisition engines for high-growth B2B companies across B2B SaaS, Enterprise AI, Legal Tech, Fintech, and Healthcare. We bridge the gap between technical infrastructure and performance marketing. Our core services include: • RevOps & Marketing Tech: Tracking audits, CRM routing, attribution, and tech stack buildouts. • Multi-Channel Demand Gen: High-ROI campaign management across Paid Search, Paid Social, SEO, and targeted Email Nurture. • Conversion Rate Optimization (CRO): Technical website performance, landing page architecture, and funnel optimization. Operating on a disciplined weekly experiment cadence, iExcel delivers measurable pipeline growth through flexible engagements—including 6-week starter sprints, monthly boutique retainers, and Fractional CMO leadership.
