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FocusReactive

RightFirms reviewed this company’s profile, work, reviews, clientele, and public trust signals.

We build Composable Content Systems. Fast and Scalable.

4.9★★★★★13 reviews4 Portfolio
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FocusReactiveRightFirms reviewed this company’s profile, work, reviews, clientele, and public trust signals.
4.9★★★★★13 reviews4 Portfolio
Visit Website

FocusReactive Portfolios

We rebuilt Xweather's entire website from the ground up — not a content migration, but a complete rethinking of site structure, user journeys, and content strategy. We delivered a performant, SEO-first marketing platform on Next.js and Storyblok with 77 modular section components in a page builder, giving the marketing team full autonomy to create and manage pages without developer involvement. The project included complex data visualizations (interactive lightning density maps, CSV-driven charts), performant scroll-driven animations, and a custom migration pipeline that transferred ~150 blog articles and client stories from DatoCMS to Storyblok.

We built a comprehensive web platform using a modern monorepo architecture with Turborepo, implementing a complete design system from scratch based on Figma design tokens. The solution includes: 1. Monorepo structure with separate applications for web and Storybook, shared UI library, and centralized configurations 2. Component-driven development workflow with Storybook for isolated component development and documentation 3. Advanced animation system using Framer Motion with custom motion primitives (TextEffect, AnimatedNumber, AnimatedMedia) 4. Sophisticated multi-level navigation system with smooth transitions and state management Comprehensive form handling with reCAPTCHA Enterprise integration and server-side validation 5. Multi-language support with country-specific language selection and dynamic URL routing 6. Optimized build pipeline with TypeScript strict mode, ESLint, and Prettier for code quality Key Numbers of the Project: 100+ custom UI components built from scratch 30+ CMS sections for different content layouts and themes 90+ Web pages optimized for SEO

Lunacy partnered with FocusReactive to replace its slow, difficult-to-customize WordPress and WooCommerce e-commerce platform with a modern headless architecture built on Payload CMS, Next.js, Supabase, and Stripe. The content platform was rebuilt from the ground up, consolidating e-commerce, authentication, licensing, subscriptions, orders, customers, and marketing workflows into a unified system. The migration included 110K+ orders, 100K+ customers, 500K+ license keys, and 190K+ coupons, while preserving legacy license management and authentication workflows. The new platform features a highly animated storefront, personalized e-commerce sections, two-click checkout, dynamic pricing and bundles, expirable download links, customer portals, custom sales and order dashboards, bulk coupon management, and integrations with Stripe, Klaviyo, and Supabase. The result is a faster, more flexible e-commerce platform with custom CMS tooling that reduces manual work across marketing, sales, and support operations while providing a foundation for Lunacy's continued growth.

We designed and developed a scalable, high-performance web platform for Arrive, built to support a multi-market digital presence with localized content, reusable UI components, rich animations, and a flexible content management workflow. The project combined a Next.js frontend, Storyblok CMS, and Turborepo monorepo architecture. We built a complete design system from scratch based on Figma design tokens, with 100+ reusable components and 30+ CMS sections that allow content teams to create and manage different page layouts without relying on developers for every update. The platform supports multiple countries and languages through dynamic routing and localized content structures. We also developed an advanced animation system using Framer Motion, including reusable motion primitives for text, numbers, and media, while keeping performance a priority. For secure lead and contact forms, we implemented reCAPTCHA Enterprise with server-side validation to protect submissions against spam and abuse.